Register for SWIPE 2027

*Requires event registration

*Requires event registration

*Requires event registration

Leaving from the hotel lobby, we will hike up nearby trails, taking in the morning sun, the cactus, and native fauna. A casual hike, but hiking shoes are encouraged.

Your own personal Chef shared with one other exhibitor will be postioned in a 10'x10 space beside your booth.  This is a sure fire way to get visitors to spend a little more time with you and your team.  

Discount Registration for Booth Holders (2 Max. Thursday, Friday Parties, Thursday Education, Friday Breakfast, Expo)

Friday - Expo floor only , 1230pm - 530pm

At this modern afternoon garden party, there will be ample opportunity to meet, learn from, and support fellow peers in our ever-growing industry. Join us for drinks and appetizers as we hear and connect with industry leaders. 

Bring your skills; we will provide the paddles, balls, nets, and fun (luchador mask not provided).Round-robin style, so you stay busy; refreshments and a light bar keep you fueled. Winners face off against two of Mexico’s best luchadores in our final paddle battle.

Been trying to get that introduction to no avail? Sign up for a chance to pitch your company to a select group of retailer buyers. Each meeting is 10 minutes, and space is limited. *Booth Holders get priority

Been trying to get that introduction to no avail? Sign up for a chance to pitch your company to a select group of retailer buyers. Each meeting is 10 minutes, and space is limited. *Booth Holders get priority

Head over with us to one of the largest sport shooting facilities in the country, where we will start the day getting to know each other and shooting things out of the sky (preferably clay targets). Shotguns provided, and all skill levels welcome. Lunch is included with this event.

Want to learn or improve your game? Join us on the course as the Starr Pass golf pro walks you through the basics. No experience or clubs needed. (Total Spaces: 40 per hour over three hours 9, 10, 11 start times)

Start your day with us on the beautiful green lawn as we stretch and relax. No need to bring your yoga mats (or goats); we will provide both.

Join us as we cook with one of Arizona’s top chefs to perfect the art of tortillas. The class will explore the history of this Mexican Staple and all the different ways to make the classic tortilla. The class merges with the Coffee Class to share coffee and snacks.

Start the morning right as we explore Mexican and Southwest coffee. We will grind, brew, and mix different unique flavors as we start the day on a caffeine high. The class merges with the Morning Cooking Class to share coffee and snacks.

Ceviche and Guacamole are the star of this cooking class. Learn from one of Arizona’s best on how to make each and how to put your own twist on them. The class will join with the Mixology class at the end to share drinks and food.

Using ingredients native to the Southwest, our mixologist will take you through the classics, providing you with all the recipes to make you the hit at your next party.